When it comes to traditional branding approaches, these were largely predicated on creating a unique identifier for products, often manifested as a name or logo. Marketing campaigns were broadcast via media channels like print, television, and radio, creating
Brands today are grappling with the increasingly intricate challenge of maneuvering through the politically charged landscape amplified by social media platforms. With 4.48 billion people actively using social media, according to January 2022 data from Statista, the opportunities
At Brand Babylon, we are known as one of the Top 10 brand agencies in Las Vegas. Our skilled team of branding strategists, consultants, and designers works hard to reveal the keys to brand success. As a top
Launching a business requires a strong brand identity, especially in a competitive market like Las Vegas. A memorable brand is vital for success. Partnering with a local brand designer who understands the unique characteristics of the Las Vegas
Top 12 Most Common Branding Challenges for Businesses: How To Overcome Typical Brand Problems and Difficulties
Branding is essential in the fast-paced digital and AI-driven era, where businesses and products are being established at an unprecedented pace. Brands must differentiate themselves and make a lasting impression on consumers. However, establishing a brand identity can
Hiring a brand designer, branding consultant, or brand strategist can be an excellent investment if you’re an entrepreneur, startup, or small business owner looking to enhance your brand. A professional can help you create a strong, unique, memorable
The streaming industry has undergone significant changes in recent years, and the emergence of digital streaming services like Netflix and Disney+ Plus has shifted the entertainment industry’s landscape. With the rise of cord-cutting and the increasing popularity of
Netflix vs. Amazon Prime has been at the forefront of a paradigm shift in the entertainment industry in the past decade with the emergence of digital streaming services. These two streaming giants have revolutionized how we consume entertainment,
Artificial intelligence technology is rapidly transforming the media industry, particularly with the advent of streaming, which is now dominated by studio titans who remain locked in warfare for dominance in the digital space: Netflix vs. Amazon Prime vs.
As branding consultants and strategists with decades of combined experience, we know that when it comes to looking for a partner in branding, strategy, and marketing, many bases their decision on reputations, trendy portfolios, or well-crafted case studies,
About Brand Babylon
Brand Babylon is the service provider and platform for all things brand, design, and marketing. Our blog is a great way to keep continue our education and share our knowledge and opinion with our subscribers.